further thoughts about Our Mission Statement

Our Mission Statement sets out our plan for the future and the way we will conduct business. I would like to credit one aspect of the Statement to Yvon Chouinard. His book titled, Let my People Go Surfing, reinforced and added to our ethos in a way that the final sentence summed up. "We will judge our success in the amount of good we have done during that year." We realize that growing grapes and wine making are not on par with splitting atoms or fighting world hunger. Elena, Michael and I do see though that a few people and yes, a small company, can do their part to make a difference through small efforts made on a daily basis.  

Drink Wine, Climb & Surf On!